About Us
Zoom Room Interactive is a full service web site design and development business offering a one-stop shop for all things interactive. We are also able to provide strategic planning, creative strategy, brand development and research through our association with UMC, an award-winning marketing communications company. As well as our web site design and development services we also provide content management, search engine optimisation, social media and email marketing services.
Zoom Room Interactive started life as IBDG Ltd (Internet Business Development Group) and became Zoom Room Interactive when we formed an association with UMC. The alliance came about through the realisation that the web business needed to re-engineer itself to meet the demands of the market - ie it had to grow up and realise that web marketing is a critical element to any business’s success and therefore had to be more strategic, creative, effective and accountable. In other words ‘Playtime’s over!’
We’re based in the Old Library Chambers in Cambridge Terrace (see Contact), have a staff of 14 people (see Our People) and we’re bloody good at what we do (see Services).
UMC
UMC is a sister company to Zoom Room Interactive, and it’s that fusion that represents a unique and powerful resource combining insightful strategic planning and creative with state-of-the-art digital expertise to deliver highly effective marketing communications.
In today’s market it is vital to have an integrated strategic, creative and digital approach to communications and to have a resource that can not only keep up with developments but also keep ahead of them.
UMC offers not only a dedication to understanding consumer behaviour through their unique Buyer Behaviour Research process but also applies a single-minded application of strategic creativity that separates its work from that of the others.
UMC Brand Values
- Work from the consumer back
- Plan through buyer behaviour research
- Recognise clients’ experience and reflect their brand values
- Focus creativity through a single-minded and integrated approach to the work
- Apply rigorous production processes to achieve the highest standards of quality control
- Recognise people’s efforts at all points of the process
- Total transparency in everything they do
UMC provides a range of expert services across all aspects of marketing communications. Visit UMC’s website.
